Curate Life-changing

Memories in the East

At Noice China, we’re here to break past the tourist bubble and uncover the real stories that’s about the people you will meet along the way. We're on a mission to reveal the heart of this extraordinary country to students, educators, and travelers around the world. We don’t just show you China—we help you feel it, live it, and truly understand it.

Founded by global MBAs

We know exactly what our clients need. Our trip directors—your “cultural guides”—are former MBAs, China scholars, investors, or journalists. They’re not just guides; they’re companions who travel alongside you, sharing their passion and insights to help you connect with China’s 5,000-year-old soul.

Craft journeys that transform

We build journeys for discovery, connection, and memories that last a lifetime. Our hope? That when the students we guide today become tomorrow’s global leaders, they are equipped with the perspectives to shape a better future.
In a post-COVID world, we need bridges more than ever. With Noice China, let’s build them together—one story at a time.

Local Expertise

We connect students directly with the people and ideas driving China’s transformation — from startup founders and policy thinkers to tech giants and creative pioneers. Whether you're exploring the fast-moving tech scene or tapping into China’s cultural revival, every experience is thoughtfully designed to spark insight, connection, and curiosity.

What we can help you with

Truly hassle-free for organizers

Ticket Sales & Promotions

Amplify your trek‘s reach with tailored marketing strategies and promotion best practices that captivate your students.

Alumni Sponsorship

We help student leaders identify, approach, and coordinate with alumni sponsors—unlocking funding, local insights, and unforgettable experiences along the way.

Visa Support

We guide students through the China visa process with clear instructions, timely reminders, and all necessary documents needed—making international travel as smooth and stress-free as possible.

Planning & Execution

We handle end-to-end planning and flawless execution—from custom itineraries and bookings to coordinating logistics across cities, venues, and vendors.

  • Collaborate with student leaders to refine multi-city itineraries
  • Reserve & coordinate all transportation, hotels, venues, and restaurants logistics partners
  • Plan alumni events, cultural experiences, and nightlife with flexibility built in
  • Adjust dynamically to changes or disruptions on the ground

Our team fine-tunes every detail with student leaders, then brings the vision to life with experienced cultural guides, bilingual staff, and local partners who know China inside and out.

Health & Safety

We prioritize health and safety through 1-on-1 health screenings, insurance coordination, and on-the-ground protocols—so leaders can focus on the trip, not the what-ifs.

Dietary Preferences

We collect, review, and triage every participant’s dietary restrictions—then work directly with restaurants and caterers to ensure safe, inclusive, and delicious meals for everyone.

Pre-trip Checklist

Noice China provides a comprehensive checklist on how to live and travel in China. We helps students get set up with essential tech like Alipay, WeChat, and travel apps so you’re connected and ready before you even arrive.

Customer Support

We offer responsive, bilingual customer support before and during the trip—so participants and leaders always have a trusted point of contact when it matters most.